BETFRED

Betfred Sports: An Analysis of its Sports Betting and Casino Services

From a humble beginning in the 1960s as a single betting shop, Betfred has evolved into a formidable online gambling entity, with a diverse range of offerings that span from sports betting in the U.S. to an array of modern casino games in the UK.

Although Betfred’s sportsbook may not boast the same breadth as some of its competitors, it compensates with fair odds and an exceptional mobile app. Here’s an in-depth exploration of what Betfred Sports has to offer.

Sports Betting Options at Betfred

Betfred presents 22 sports for punters to wager on, with a multitude of betting markets available for each popular sport. Below are some of the sports leagues you can wager on at Betfred:

• National Football League (NFL): Betfred features a standard set of betting options for NFL, from Super Bowl to divisional and conference futures, and live bets every Sunday during the season.
• National Basketball Association (NBA): NBA betting options at Betfred are plentiful, catering to the vast fanbase of U.S. basketball. From game-specific bets to conference and championship futures, there’s something for every NBA enthusiast.
• NCAA Football and Basketball: Betfred offers an array of betting options for NCAA football and basketball games, including futures for National Championship, conferences, and divisions.
• National Hockey League (NHL): Despite being the least popular of the four major North American sports, NHL betting is gaining traction in the U.S., and Betfred provides standard betting options along with period-specific and playoff series outcomes.
• Major League Baseball (MLB): Betfred provides an extensive array of MLB markets, from standard bets to player props, futures, and first five innings game props.

Attractive promotions when betting

International Sports Coverage

Drawing from its UK origins, Betfred offers extensive coverage of international markets. You’ll find an array of betting options for soccer, including odds for Premier League matches to Leagues One and Two. They also cover major golf tournaments, tennis tournaments, rugby union, rugby league games, and more. Betting options also extend to Australian rules, boxing, cricket, cycling, and eSports, including League of Legends events.

The Journey of Betfred

The Betfred we know today started as a single betting shop in the 1960s in Ordsall, Salford. Today, it has expanded to 1,480 shops across the UK, mainly in the North West. With the launch of its online platform, Betfred now caters to players globally and recently celebrated 50 years in operation, establishing itself as a ‘Big 4’ bookmaker in the UK. Its first U.S. property at Grand Falls Casino in Iowa marked its entry into the American market.

Public Perception and Ratings

In the UK, Betfred enjoys an excellent reputation among its users, known for its fair odds and prompt customer service. However, it’s still finding its ground in the U.S. market, as reflected in its 4-star rating on the Apple App Store from nearly 10,000 reviews, which is good but lags behind some of its competitors. Some users have expressed concerns over login issues and confusion regarding promotional offerings. The Google Play rating is slightly better at 4.1/5 from more than 5,000 user reviews.

Customer Support at Betfred

Betfred has an efficient customer service team that is available via live chat from Monday to Thursday (9 a.m.-10 p.m.) and Friday to Sunday (9 a.m.-12 a.m.). They respond promptly to inquiries and are generally pleasant to interact with. Support can also be reached via state-specific emails, text, and phone, providing users with a variety of contact options.

Why Choose Betfred?

Betfred is a renowned name in the world of sports betting, especially in the UK. While it may not offer as many sports as some, it covers all the major games that U.S. customers are interested in. The odds are fair and competitive, and the betting markets are diverse.

Betfred has made notable strides in the American market in recent years, but there’s still room for improvement if it hopes to compete with market leaders such as DraftKings and FanDuel. Nevertheless, Betfred is a worthwhile choice for bettors, particularly those who appreciate the convenience of retail locations.